Nationwide Insurance

Annual Census Review for Retirement Plans

At the end of the year, administrators and employers review data for their retirement plan participants.

My Goal

Redesign the annual review to accommodate more data, improve usability, and update styling.

Team

My team included business leads, an impact manager, a tech lead, an architect, developers, SMEs, a requirements analyst, and a visual designer.

ROLE

Interaction Designer

DATES

Nov 2017 - Feb 2019

Skills
Enterprise Web
UX Design
USERS

Multiple administrative roles complete different parts of this review

  1. Employers of companies that sponsor retirement plans for their employees.
  2. Department managers of these companies
  3. Associates and administrators from Nationwide that manage the retirement plans

To understand this landscape, I researched the domain and discussed individual user needs with stakeholders during cross-functional requirements gathering meetings. Many included users of this process and support reps that work with plan sponsors.

WHAT IS THE CENSUS REVIEW?

The Census Review prevents financial and legal repercussions from inaccurate census and payroll information

After the plan sponsor and Nationwide administrators review and submit, the data is sent for required compliance and non-discrimination testing. Mistakes can result in penalties or a plan becoming disqualified, which would be unfortunate for the employees!

WHAT DATA?

Census and employment info, hours, and compensation

This data is used to identify plan participants and determine enrollment statuses, vested balances for participant accounts, and more.

This data is used to identify plan participants and determine enrollment statuses, vested balances for participant accounts, and more.

CURRENT STATE

The current workflow is confusing and cumbersome, including lack of clear guidance, options, and visibility of errors

Our team aimed to completely revamp the existing experience, improve areas of confusion, add more useful information, and update styling.

I first focused on understanding the issues with the current workflow.

NEW REQUIREMENTS

Adding pay date-level data (up to 52 per year) to the Census Review increased flexibility, but also complexity

In order to reduce errors in the long term and allow for greater flexibility in how employers choose to review and submit their data, the business decided to add pay date level data to this process.


With up to 52 pay dates in a year (e.g. weekly pay), the amount of data we needed to incorporate in the design was multiplied by up to 52 times.

Solution Scoping

Several additional meetings were conducted to sort through these requirements.


DESIGN

Accommodating multiple settings, options, and rules

To make sense of all this complexity, I created a diagram of all the different paths and scenarios. This was very helpful in getting everyone on the same page and allowing them to see where all the pieces of the puzzle fell. Feature numbers and related requirements such as notifications and reports allowed stakeholders to easily reference their requirements documents.

Diagram of scenarios and pathways

Iteration 1

I then started the tedious process of mapping out the actual interaction flow. Challenging nuances arose such as determining what to do in the middle of the process, when the user needs to wait overnight for the report to generate before proceeding to the next step.

USER TESTING & ITERATION

Usability issues and balancing conflicting views and needs

I conducted user tests with 6 users in various roles to determine what worked or didn't work with the initial design. Through these tests and subsequent team discussions, various usability issues and conflicts were revealed.

  1. While the administrators and internal associates were more concerned with ensuring errors were identified and fixed, customer support representatives did not want to overwhelm Employers with red text and error messages. We needed to make sure errors were fixed without overwhelming people or causing panic.
  2. The delay of report generation for an overnight flow caused awkwardness. Users were unsure what to do next.

Iteration 2

We updated the flow with more explanations for warnings and error messages and less alarming red. We also reduced unnecessary buttons and took the user back to the landing while the report was generating during the overnight flow.

Iteration 3

While the report for a department is generating during the overnight flow, we also removed the ability for a user to enter the process for that department. This simplified the interaction and reduced the need to create additional messages and errors.

Ideal interaction without the overnight flow

Though ultimately dependent on technical capabilities, we proposed that ideally the reports are generated on the fly (not in an overnight flow), so that the user would not have to start the process, stop and wait overnight, and then return to complete it.


High fidelity designs for employers

We created updated designs according to the current site standards for the plan sponsor (employer) website.

Simplified census review flow

Census review flow showing alternate scenarios


High-fidelity design for internal associates and administrators

The same process also needed to be available for internal Nationwide associates and administrators to provide support, so we created high-fidelity designs according to the administration site's standards as well.

Landing page

Final salary confirmation

Review and edit census data

Edit census data on-screen

Edit employee

Edit census data in Excel


ONGOING DEVELOPMENT

Additional nuances and scenarios continue to be found.

Currently, this project in development with many different developers working on it. I support them by providing explanations for the designs I have created and facilitating discussions on additional scenarios and nuances that are discovered along the way.


LEARNINGS

Spend more time earlier getting feedback and understanding user needs.

I think this design process could have been smoother if I spent more time planning and gaining a better understanding of nuances early on. For example, after creating the flow diagram, I could have spent more time reviewing it first with business as well as the design team to discover alternate cases and scenarios. This would have reduced time spent focusing in particular directions and backtracking.


Ideally, we also would have had an opportunity to conduct more rigorous research to better understand user needs. This would be able to give more conclusive information to base design decisions in addition to the opinions of different stakeholders.

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